Sale to revive Hammer horror films
Monday, May 14, 2007
LONDON (UPI) -- The next generation of Hammer horror films should go into production soon now that the firm behind the British movies was sold to a private equity consortium.
Hammer Film Productions, known for it gothic horror fare of the 1950s and '60s, was sold Thursday for an undisclosed sum to a group led by Holland-based Cyrte Investments, the investment vehicle for Dutch media mogul John de Mol, the Western Mail said Friday.
De Mol and his group said they had about $50 million available to re-start production. The team said it would target "a new generation of horror lovers" through Web and mobile technologies.
Simon Oakes, a member of the new management team, said the deal has been in the works for about a year.
"Hammer is a great British brand and we intend to take Hammer back into production and develop its global potential," Oakes said.